If we live in a
'spectacle society' as thinkers like Guy Debord believe, then we live
in a society dominated by the need for cultural engagement, and we
must be aware that cultural practices and products play important
roles in managing society and economy. The division of labor force in society is a division of people
between those who enjoy high culture and those who enjoy low culture;
division of labor no longer has to do with socioeconomic stature, but
we are divided as regards our tastes and preferences of various
cultural products and practices.
The enjoyment of culture
is possible today through an expending of labor and energy. Zizek
writes that the super-ego's forced imperative to “Enjoy!”
dominates today's subjects, and by enjoying, the laborer becomes
productive, or, he/she expends labor in order to enjoy. What is
needed, however, is the opposite: in both high-cultural and
low-cultural activity in Nepal, there should be an enjoyment of
laboring itself, there should be a 'making enjoyable' of the time one
spends in one's office or factory floor. This enjoyment of work must
be what culture facilitates, rather than culture
standing as an escape or as the only point of enjoyment for the
laborer.
Problematically in Nepali
society, the wages that laborers earn are immediately and directly
routed to cultural enjoyment; it is a frantic transfer of wages into
consumption because only designated cultural practices, places and products can be enjoyed here. The laborer
only thinks of cultural enjoyment when he/she earns money via
expending his/her labor. Even though it has some psychological
implications, this immediate enjoyment is not a genuine enjoyment of
cultural objects, rather, it is a form of management of money within
an economy, where money swiftly flows through the economy because of
the rapid consumption of cultural objects; whereas in the Western societies consumption of industrially produced goods takes place, in Nepal it is (handcrafted) cultural objects that are the things causing consumerism. Engaging in culture turn
out to be necessary for managerial purposes of the economy and
society.
But there are some
positives in Nepali society regarding cultural enjoyment. Tourist
places of Nepal, Thamel and Lakeside, line up sophisticated jewelry in the public street in front of their stores to enable all people to enjoy these cultural products
regardless of purchasing power and socioeconomic stature (all can
enjoy the beauty of jewelry); these places are a part of Nepal's
effort to erase the division of labor along culture lines, to erase
the division between high-culture expats and the low-culture sweepers
in these tourist places. Additionally, the lowly laborer's location
within a cultural community enables his/her work to become enjoyable
compared to a non-cultural workplace, because in a cultural
community, a relaxed tourist occupies the gaze/place of power
observing how work is being done.
Thamel and Lakeside
foster true leisure for the lowly worker via the erasure of barriers
between high and low cultures and also through the situating of the worker in a culture-centered workplace. Leisure is not an absence of work,
rather leisure and work must operate at the same time, and ultimately
leisure enables the investment in work of more energy developed
due to the enjoyment of that work, in
that, the true object of leisure is to make work better; a laborer's
work-related energy and productivity are not constants, but change
depending on leisure (work is dependent not just on leisure time,
but also on the quality of leisure: the
Marxist habit of equating the value of things with their
time/duration must be countered because such a reduction to time does
not give much substance to cultural activities which are important
but of short duration, such as a fleeting look at a jewelry item). Leisure is possible for a laborer
immersed in a community dismantling high culture-low culture
divisions of a populace and if the dismantling of barriers makes
possible a contact with diverse cultural objects.
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